PRIORITEYES MASCARA (BROWN)
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Restocking this week, in time to be on sale!
PRIORITEYES Mascara by OKKIYO: BROWN
- This is the same formula as our award-winning PRIORITEYES Mascara in Black
 - Produced in response to our most frequently asked question
 - By Leading Australian Ophthalmologist Dr. Jacqueline Beltz
 - Specifically for sensitive eyes, clinically proven to be extremely well tolerated
 - Made in Italy for high-performance without compromise: definition, volume, conditioning and nourishing
 - Clean formula with over 90% natural ingredients, including Manuka honey
 - Brown Colour for a more subtle look
 - Square, visually-accessible packaging made of recycled materials
 - Ethical practices: cruelty-free and $1 from each sale supports Aboriginal and Torres Strait Islander Eye Health
 
Experience the Fusion of Eye Care and Glamour with PRIORITEYES Mascara.
Water, Citrus Aurantium Dulcis
(Orange) Fruit Extract, Citrus Nobilis (Mandarin Orange) Fruit Extract, Hydrogenated Olive Oil Stearyl Esters, Copernicia Cerifera (Carnauba) Wax,Oryza Sativa (Rice) Bran Wax, Palmitic Acid, Propanediol, Acrylates/Ethylhexyl Acrylate Copolymer, Polyglyceryl-6 Distearate, Silica, Stearic Acid, VP/Eicosene Copolymer, Myrica Pubescens Fruit Wax, Aminomethyl
Propanediol, Hydroxyethylcellulose, 1,2-Hexanediol, Caprylyl Glycol, Glycerin, Honey, Hydroxyacetophenone, Helianthus Annuus (Sunflower) Seed Oil, Laureth-21, Lycium Barbarum Fruit Extract, Potassium Sorbate, Mangifera Indica (Mango) Fruit Extract, Disodium Phosphate, Polysorbate 60, Tocopherol,
Sodium Phosphate, CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI77492 (Iron Oxides), CI 77499 (Iron Oxides). 
Developed under the guidance of Dr. Jacqueline Beltz, this mascara is tailored for those with sensitive eyes, giving you the best chance of a comfortable, irritation-free experience. It's the perfect blend of medical-grade care and cosmetic elegance.
Indulge in Italian Craftsmanship: PRIORITEYES Mascara is not just makeup; it's a luxury experience for your lashes. Our black mascara is highly smudge proof, lasting through watery eyes and eye drops, all while being a breeze to remove. Its "clean" formula boasts over 90% natural ingredients, including nourishing Australian Manuka honey and rejuvenating citrus extracts.
Sustainable Packaging & Social Impact: Our commitment extends beyond beauty. The mascara comes in square, recycled packaging, designed for accessibility. Embrace ethical beauty with our cruelty-free promise, and feel good knowing that with every purchase, $1 supports Aboriginal and Torres Strait Islander Eye Health.
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CLINICALLY TESTED

90% NATURAL

LENGTHENING & VOLUMISING

WITHSTANDS WATERY EYES
As featured in





Let customers speak for us
from 1119 reviews
  Hi
I needed better visuals to “deal” to my face… I love the change of light but am quite surprised how old I am up close! Heehee.Thanks its perfect
  I love how it’s stays on all day and is so easy too take off
  Only mascara I have used for ages that doesn't irritate :)
  First mascara I have used that doesn’t give me sore red eyes. I haven’t worn mascara for 5 years as I couldn’t find one that my allergies reacted to. Love this 👌
  Love the package, the mascara is excellent, this is my second time, thank you.
  I really like having brown and black mascara.
Brown is softer and perfect for everyday, black for going with a heavier make up.
  PRIORITEYES MASCARA (BLACK)
  MAGNIFYING MIRROR
  The brown mascara is beautiful and stays on all day. Love the colour. The mirror is fantastic! 
Highly recommend.
  The only mascara that my eyes love
  The mascara is wonderful, compared to my old one. In love with the mirror, as I wear glasses and need the magnification to do everything. The bag and make-up cloths are just an added bonus. Would recommend highly.
  Absolutely love this mascara, the best one yet!
  Ultimate Bundle for Sensitive Eyes
  Fabulous bundle. I already use the mascara so getting the bundle and saving money was a no brainer. OMG love this mirror the things I could see. Buy it now
  I feel confident my eyes aren’t being damaged.
Purchased this mascara for my mum who has always struggled with irritated eyes due to allergies/hooded eyes. She sent me a message a week later to update me on this mascara after testing it:
Just thought I'd update you on the mascara.
"I applied it fairly lightly to one eye because both eyes are still a bit affected by the gum flowers here and I wanted to compare.
The mascara didn't bother me or my eye.
I must have rubbed my eyes a fair bit because when I was cleaning my face for bed, there was hardly any left on my lashes.
Good to know it comes off easily and that the loose bits also don't irritate.
The colour is a nice brown, often the browns are almost black.
I look forward to applying it fully next time I go somewhere fancy."
Hope this helps a small business grow! ❣️
I have very sensitive eyes & react to most mascaras but this one is great & no reaction.
I’m absolutely thrilled about this mascara. My eyes are very sensitive & whilst I’ve have tried a number of other “no nasties, vegan, all natural” options, none of these made my eyes stop watering & reacting. OKKIYO, is my success story, so thank you Jacqueline, I can now wear your mascara with 100% confidence. It’s a winner for me! 🤩
Brown was a big too brown. I will order black next. No sore eyes.
I have really sensitive eyes and have never been able to find a mascara that doesn’t irritate them. I found this one and I am SOLD! Ladies and gents - this is truly a game-changer. It doesn’t irritate my eyes at all, and it stays firmly in place all day even when I’m sweating and all other makeup products have melted away. And it’s really easy to remove! I don’t know how this is possible, but it’s a bit of magic I am very excited to have discovered. Thank you, thank you, thank you!
